My story

My adventure began at a table in my living room. Where the lack of a creative outlet and the frustrating search for the right jewelry came together, my passion for making jewelry arose.

During this period I enjoyed an education to image consultant, where I discovered my passion for beauty and fashion. As much as I loved learning about colors and styling, I soon discovered that my true passion lies in (making) jewellery.

"Jewelry has the power to be that one little thing that makes you feel unique."

Since October 1, 2014 I am happy to share this passion with you.

With Keelin Design, it is my mission to make you feel more confident and really accentuate your unique personality.

"Jewelry is more than an accessory. It's a way to express your individuality."

Our products bring high-quality materials together in a unique design. Each jewel is made with great care, so that you can enjoy it for years to come.

It gives me so much joy to be able to be creative in such an amazing way. I hope to inspire you with my jewelry, and I hope that your new favorite jewels will brighten your day as much as your order brightens mine.

Whether you're a minimalist, an expressionist or a symbolist, go and explore our webshop and discover which Keelin Design jewel best suits you.

Classic, colorful, asymmetric, striking or rather sober and subtle. Gold, silver or all mixed up. Everything is possible. That's the beauty of making jewelry.

"The only limit is your own imagination."

Meet the creator

Hi! My name is Ellen. I am the woman behind Keelin Design.

I am the jewelry designer, content creator, packer of your nice orders, email correspondent, photographer, web designer,... Yes, Keelin Design is a one-woman show. And I love every second of it!

Every piece of jewelry is made one by one by me in my studio in Anzegem (Belgium).

All Keelin Design jewelry is inspired by all the beauty in our world, from colors that can be found in nature to buildings, the moon, cats,...

Sometimes I have a clear idea of ​​what I want my next collection to look like, other times I get inspired by the materials and colors to create something special.

Because I think it is very important that every jewel is as unique as the person who will wear it, I love to make jewelry that are unique, or of which only a handful of items are made per design.

This means that you are probably buying an item that is completely unique.

Fun facts

  • About me

    • Born and raised in Belgium
    • Happily married since 2008
    • Mommy of 3 cute kiddos (2 boys & 1 girl)
    • Personal staff of 2 Maine Coons

  • Favorite addictions

    • Chocolate
    • Jewelry (obviously - especially earrings)
    • Sweet cocktails
    • Desserts
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Ellen's personal favorites